How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

To begin constructing an automation in ActiveCampaign, begin with a “trigger.” There are a variety of ways you can activate an automation, including: When a tag is included When a contact signs up for a list When a contact submits a type E-commerce and on-site alternatives (readily available in the “Pro” strategy) When the contact reaches a certain point in another automation.

From there, you can begin constructing the actions in your automation. Some actions that are available in ActiveCampaign’s automations are: Send out an email Alert a group member Wait conditions If/then conditionals Split traffic for testing Skip to other parts of the automation Track goals (The contact can skip to the objective’s location in the automation.) Start or end another automation, or end the current automation Post a webhook Subscribe or unsubscribe the contact to/from lists Update contact information Include and eliminate tags Include a note Lead scoring, SMS and site messages, and Facebook Customized Audience management are all “Pro” features – How To Create Paths For Diffierent Triggers In Automation Active Campaign.

Contrast with ConvertKit‘s Automations, which are more minimal. On ConvertKit, you can trigger an automation when: The contact sends a form The contact buys A tag is contributed to the contact A custom field is upgraded with a certain value From there, you can produce Conditions, to check whether the contact has a specific tag or custom field worth.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

You can also produce Events, which are a bit like ActiveCampaign’s Goals, however without the reporting. You can track an Occasion when: A tag is included or eliminated The contact makes a purchase A date occurs A customized field is updated with a specific value You don’t produce e-mails in ConvertKit’s Automations.

For more on how ActiveCampaign compares to ConvertKit, read my ConvertKit vs ActiveCampaign comparison. The main method I develop my list is through an e-mail course. ActiveCampaign makes it simple for me to build my e-mail course precisely how I wish to construct it. Lots of marketers develop really simple email series for their “email courses.” A contact register, and after that that contact immediately starts getting lessons.

It was simple to construct with ActiveCampaign, but impossible when I was with MailChimp. I don’t do that approach. My email course is by hand synced with this countdown timer on my website. You have to sign up by Friday night, and a brand-new course begins each Monday early morning. When I first tried this approach, I was on MailChimp.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Here’s the automation I utilize to welcome brand-new students to my Style Pitfalls course. There’s a couple of things going on here: The automation sends all contacts a “welcome email (How To Create Paths For Diffierent Triggers In Automation Active Campaign).” The automation confirms that it’s not Friday. If it’s not Friday, the automation waits until it is Friday. At 11am, it sends out a “pump up” e-mail to get the students ready for next week’s course, and motivate them to share it with buddies.

The contact will begin getting lessons the following Monday early morning. If it is Friday and after 7pm, the contact missed out on registration for next week’s class. They’ll get the pump up e-mail the following Friday early morning, and lessons the Monday after that. It was difficult for me to automate this with MailChimp.

When I run a webinar, I don’t desire to send out the same e-mail to every individual on my list. I desire to send them the suitable email for their level of engagement – How To Create Paths For Diffierent Triggers In Automation Active Campaign. How To Create Paths For Diffierent Triggers In Automation Active Campaign. Here’s the automation I utilize to promote an evergreen webinar: First it verifies that they haven’t already acquired the item I pitch in the webinar.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Then it sends a series of emails to get them interested in the webinar, and to motivate them to sign up. If they sign up, they right away hit the “Objective” towards the end of the webinar, and the automation ends. If they don’t sign up, they get contributed to an automation promoting a rebroadcast of the webinar. How To Create Paths For Diffierent Triggers In Automation Active Campaign.

This enables me to customize my messaging, in other automations, based upon the contact’s engagement with the webinar. Here’s the WebinarJam integration panel: I can include tags based upon whether the contact signed up, went to, missed out on, or based upon the length of time they stayed in the webinar. These tags can then trigger automations within ActiveCampaign.

It costs me cash, and it makes it most likely that my e-mails go to spam or Gmail’s promos tab. People who do not open my emails make it harder for other e-mails to get to the people who actually desire them! The “Pro” strategy of ActiveCampaign has lead scoring constructed in.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Here’s an automation I obtained from ActiveCampaign’s library of automations, which I utilize to tell which contacts aren’t engaging with my e-mails. When a contact subscribes, this automation adds a “0 days” tag. As time passes, it adds brand-new tags for 7 days, one month, 60 days, etc Each time they open an email, a different automation removes them from this automation, removes all of those tags, and starts this automation over again.

This automation can be overwhelming initially, and this is among those cases where I want ActiveCampaign had a more out-of-the-box option. However, due to the fact that you can do anything with ActiveCampaign, sometimes you have to construct things from scratch. ActiveCampaign has an option to delete inactive subscribers, which I do not recommend.

Some subscribers do not have actually tracking turned on, so their opens aren’t recorded. Others still want to be subscribed however have actually been hectic. Here’s my reactivation series: I send one e-mail asking if they still wish to be subscribed, and briefly discussing why I keep my e-mail list clean. In one week, I send them another e-mail (if they already clicked the confirmation link in the previous e-mail, they’ve already been gotten rid of from the automation using a different automation) – How To Create Paths For Diffierent Triggers In Automation Active Campaign.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

The automation then unsubscribes them. My emails also have a link to a type where they can enter their email address to let me know that they don’t have tracking made it possible for. This type includes a tag that I utilize to filter those contacts out. How To Create Paths For Diffierent Triggers In Automation Active Campaign. I utilized to add this tag when they clicked on a link, but when people don’t have tracking on, it makes those links not work so dependably! I only send an easy “do you still desire my e-mails?” confirmation.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active Campaign

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As a one-stop email marketing service, ActiveCampaign, which starts at $9 monthly has a lot to use, consisting of limitless e-mails with all of its plans, third-party integrations, and a variety of auto-responders. This leads to a rather hectic user interface, which can be hard to take in in the beginning glimpse.

ActiveCampaign has a large library of online support resources and onboarding services, and you can get help via live chat, however not by phone. It’s similar to Project Monitor in lots of ways, though each bests the other one in some locations. For the very best email marketing experience seek to our Editors’ Option choices in this classification: Campaigner and MailChimp ($ 10.

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

Like numerous other email marketing programs, ActiveCampaign also extends its features into marketing automation as you’ll see below. The business arranges its strategies depending on the number of subscribers you’re aiming to reach. How To Create Paths For Diffierent Triggers In Automation Active Campaign. Plans start at $9 per month for up to 500 contacts and unlimited emails. At each subscriber level, you can update to a Plus strategy that adds numerous features including client relationship management (CRM), a custom domain, and customized branding.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Strategies go all the way approximately 100,000 contacts; if you need more, you can contact ActiveCampaign for a custom-made plan. In in between, you can choose 2,500 contacts for $29 per month, 5,000 contacts for $45 monthly and so on. All plans include unlimited emails, unlike Campaign Screen, which offers both standard plans with minimal e-mails, and more pricey unrestricted strategies.

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

ActiveCampaign provides a 14-day free trial that does not require a charge card. To get going, all you need is your company name and email address. Next, you established a password and then select the service you’re looking forin addition to email marketing, it provides marketing automation, CRM, and sales automation.

The control panel is overwhelming in the beginning glimpse. It’s difficult to understand where to look initially. On the ideal rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise confusing since ActiveCampaign also provides CRM and other features that you may not plan to utilize, but appear on the dashboard anyhow if you’re utilizing the free trial (How To Create Paths For Diffierent Triggers In Automation Active Campaign). Along the top of the screen are your main alternatives: contacts, campaigns, lists, and other non-email marketing related functions.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana ($ 0. 00 at Asana), Base CRM , Zoho CRM ( See Website at Zoho CRM), and many more. This is another area where it bests Project Monitor, which has no 3rd celebration combination (How To Create Paths For Diffierent Triggers In Automation Active Campaign).

Before you add any contacts, however, you have to create a list, just like with Project Screen. When you develop a list, you require to provide it a name, offer your business’s mailing address for the footer, business URL, and a note letting customers know why they’re getting the e-mail (this might lower spam reports from forgetful users.) Next, you can import contacts to that list.

You can also opt not to import a particular field. I experimented with including email, name, and birthday. It recognized email, however not the other two, but I had the ability to easily create custom-made fields. You can likewise tag contacts for simple browsing. Click the campaigns tab to develop a newsletter.

You’ll probably send basic emails the most, however you can also pick automated (based on reasoning you create), autoresponder (based on an action by the subscriber), A/B test, RSS-triggered, or date-based (How To Create Paths For Diffierent Triggers In Automation Active Campaign). Then choose the list you wish to send to; you can also segment that list using contact information, location, pages they visited on your site, and more.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

After you select who will get the e-mail, you can start creating, either from scratch or by utilizing among their pre-designed templates. Starting from scratch implies you can select the layout, colors, and theme. You can also add components through drag and drop to the page consisting of text, image, button, HTML, video, and spacers.

You can also make an aspect conditional based upon data from your contacts, such as if they have actually made a current purchase. You can also drag aspects around the page to alter their position, which didn’t constantly operate in my tests. Once you submit an image to a newsletter, it is saved in your library for reuse; you can even produce folders for much better organization.

Then you can send test, or schedule shipment (How To Create Paths For Diffierent Triggers In Automation Active Campaign). At the bottom of this screen, you can see your spam score. In my very first newsletter, I was warned about utilizing a free email company. Custom-made e-mails are generally much better for trust. You can also sneak peek by e-mail customer and on desktop.

ActiveCampaign supports multi-user editing, which works likewise to Microsoft Word’s ($ 128. 00 at Amazon) track changes feature. Autoresponders can be triggered by subscribes, unsubscribes, e-mail opens or link clicks, and events, such as birthdays and anniversaries. You need to very first set up an email in order to set up an auto-responder, which is a bit annoying since you do not discover out up until you’re already resolving the procedure.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

As I discussed earlier, you can pick what to track and add Google Analytics combination. On the reports tab, you can view all the projects you’ve sent out, along with opens and clicks. Clicking a project brings you deeper; you can view which subscribers have actually opened your e-mail, link clicks, a map showing where your subscribers are, which email clients they use, and unsubscribes.

Note that, like all e-mail marketing services, you will just have the ability to see views if your e-mail shows images or if a recipient clicks a link. How To Create Paths For Diffierent Triggers In Automation Active Campaign. There are several methods to get assist in ActiveCampaign. On every screen, you’ll see a button with a question mark on it with links to the knowledgebase, training resources, and live chat with assistance.

The knowledgebase includes videos and short articles on ActiveCampaign features. Under training, you can set up a 30-minute telephone call or an in-person conference in Chicago to get an in-depth walkthrough of the service ($ 65 or complimentary with Plus or Enterprise account). You can also sign up for a webinar, which are typically scheduled once a week.

ActiveCampaign stands among the best marketing automation tools in the market. Although it’s not as total as our Editors’ Option tools Pardot ( See Website at Salesforce. com) and HubSpot ( 50. 00 Each Month at HubSpot), ActiveCampaign, is ample to assist most businesses accomplish standard and mildly intricate objectives.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Join our exclusive early-adopter Slack community, to help shape the future of our ventures & get early access to new items.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to provide, consisting of limitless emails with all of its plans, third-party integrations, and a range of auto-responders. This results in a rather busy interface, which can be hard to take in in the beginning look.

ActiveCampaign has a big library of online assistance resources and onboarding services, and you can receive assistance by means of live chat, but not by phone. It’s equivalent to Campaign Monitor in numerous ways, though each bests the other one in some areas. For the finest email marketing experience aim to our Editors’ Option picks in this classification: Campaigner and MailChimp ($ 10.

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

Like several other e-mail marketing programs, ActiveCampaign likewise extends its features into marketing automation as you’ll see listed below. The business organizes its plans depending on the number of customers you’re seeking to reach. How To Create Paths For Diffierent Triggers In Automation Active Campaign. Plans start at $9 per month for as much as 500 contacts and endless emails. At each subscriber level, you can upgrade to a Plus plan that adds numerous functions including customer relationship management (CRM), a custom domain, and custom-made branding.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Strategies go all the way as much as 100,000 contacts; if you require more, you can contact ActiveCampaign for a custom plan. In in between, you can choose 2,500 contacts for $29 each month, 5,000 contacts for $45 each month and so on. All plans include endless e-mails, unlike Campaign Display, which provides both basic strategies with limited e-mails, and more expensive endless plans.

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

ActiveCampaign offers a 14-day free trial that does not require a charge card. To start, all you need is your company name and email address. Next, you established a password and after that choose the service you’re looking forin addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is overwhelming in the beginning look. It’s difficult to know where to look initially. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your project activity. Part of the confusion is that it’s filled with sample details that vanishes when you mouse over it.

It’s likewise confusing considering that ActiveCampaign likewise uses CRM and other features that you may not plan to use, however show up on the control panel anyhow if you’re utilizing the totally free trial (How To Create Paths For Diffierent Triggers In Automation Active Campaign). Along the top of the screen are your main alternatives: contacts, campaigns, lists, and other non-email marketing associated features.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana ($ 0. 00 at Asana), Base CRM , Zoho CRM ( Go To Site at Zoho CRM), and a lot more. This is another area where it bests Campaign Screen, which has no 3rd party combination (How To Create Paths For Diffierent Triggers In Automation Active Campaign).

Prior to you add any contacts, however, you need to create a list, similar to with Project Screen. When you create a list, you need to give it a name, provide your business’s mailing address for the footer, company URL, and a note letting subscribers know why they’re receiving the e-mail (this may decrease spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also opt not to import a specific field. I tried out including e-mail, name, and birthday. It acknowledged e-mail, but not the other 2, however I had the ability to quickly produce custom fields. You can likewise tag contacts for simple searching. Click on the projects tab to produce a newsletter.

You’ll probably send out basic emails the most, however you can likewise select automated (based on logic you develop), autoresponder (based on an action by the customer), A/B test, RSS-triggered, or date-based (How To Create Paths For Diffierent Triggers In Automation Active Campaign). Then choose the list you desire to send to; you can likewise sector that list using contact details, place, pages they went to on your site, and more.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

After you choose who will get the email, you can begin developing, either from scratch or by utilizing among their pre-designed design templates. Going back to square one implies you can select the design, colors, and theme. You can likewise include components by means of drag and drop to the page including text, image, button, HTML, video, and spacers.

You can likewise make a component conditional based upon information from your contacts, such as if they have actually made a recent purchase. You can likewise drag aspects around the page to alter their position, which didn’t constantly operate in my tests. As soon as you upload an image to a newsletter, it is saved in your library for reuse; you can even develop folders for much better organization.

Then you can send test, or schedule delivery (How To Create Paths For Diffierent Triggers In Automation Active Campaign). At the bottom of this screen, you can see your spam rating. In my very first newsletter, I was warned about utilizing a free email provider. Custom-made e-mails are typically better for trust. You can likewise sneak peek by e-mail customer and on desktop.

ActiveCampaign supports multi-user editing, which works similarly to Microsoft Word’s ($ 128. 00 at Amazon) track modifications feature. Autoresponders can be activated by subscribes, unsubscribes, e-mail opens or link clicks, and occasions, such as birthdays and anniversaries. You need to very first established an email in order to establish an auto-responder, which is a bit annoying since you do not discover out till you’re currently resolving the process.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

As I discussed earlier, you can select what to track and add Google Analytics integration. On the reports tab, you can see all the campaigns you have actually sent out, along with opens and clicks. Clicking a project brings you deeper; you can view which customers have actually opened your e-mail, link clicks, a map showing where your subscribers are, which email clients they utilize, and unsubscribes.

Note that, like all e-mail marketing services, you will only be able to see views if your email displays images or if a recipient clicks a link. How To Create Paths For Diffierent Triggers In Automation Active Campaign. There are numerous methods to get help in ActiveCampaign. On every screen, you’ll see a button with a concern mark on it with links to the knowledgebase, training resources, and live chat with assistance.

The knowledgebase includes videos and short articles on ActiveCampaign functions. Under training, you can set up a 30-minute telephone call or an in-person conference in Chicago to get a comprehensive walkthrough of the service ($ 65 or free with Plus or Business account). You can likewise register for a webinar, which are normally scheduled once a week.

ActiveCampaign stands among the very best marketing automation tools in the industry. Although it’s not as total as our Editors’ Choice tools Pardot ( Check Out Site at Salesforce. com) and HubSpot ( 50. 00 Each Month at HubSpot), ActiveCampaign, is ample to assist most services achieve standard and slightly intricate goals.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

To start constructing an automation in ActiveCampaign, start with a “trigger.” There are a number of ways you can activate an automation, including: When a tag is included When a contact registers for a list When a contact submits a kind E-commerce and on-site alternatives (readily available in the “Pro” strategy) When the contact reaches a particular point in another automation.

From there, you can start constructing the actions in your automation. Some actions that are offered in ActiveCampaign’s automations are: Send an e-mail Inform a group member Wait conditions If/then conditionals Split traffic for screening Skip to other parts of the automation Track goals (The contact can avoid to the objective’s location in the automation.) Start or end another automation, or end the current automation Post a webhook Subscribe or unsubscribe the contact to/from lists Update contact information Include and get rid of tags Include a note Lead scoring, SMS and site messages, and Facebook Custom-made Audience management are all “Pro” functions – How To Create Paths For Diffierent Triggers In Automation Active Campaign.

Contrast with ConvertKit‘s Automations, which are more minimal. On ConvertKit, you can set off an automation when: The contact submits a form The contact makes a purchase A tag is added to the contact A custom-made field is updated with a specific worth From there, you can create Conditions, to check whether the contact has a certain tag or customized field worth.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

You can likewise produce Occasions, which are a bit like ActiveCampaign’s Goals, but without the reporting. You can track an Occasion when: A tag is added or gotten rid of The contact buys A date happens A custom field is upgraded with a particular worth You do not create e-mails in ConvertKit’s Automations.

For more on how ActiveCampaign compares to ConvertKit, read my ConvertKit vs ActiveCampaign contrast. The primary way I construct my list is through an email course. ActiveCampaign makes it simple for me to build my e-mail course exactly how I want to construct it. Many online marketers develop really easy e-mail sequences for their “email courses.” A contact signs up, and after that that contact immediately starts getting lessons.

It was simple to build with ActiveCampaign, however impossible when I was with MailChimp. I do not do that technique. My e-mail course is manually synced with this countdown timer on my website. You need to register by Friday night, and a brand-new course begins each Monday early morning. When I first attempted this method, I was on MailChimp.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Here’s the automation I use to invite new students to my Style Pitfalls course. There’s a couple of things going on here: The automation sends all contacts a “welcome email (How To Create Paths For Diffierent Triggers In Automation Active Campaign).” The automation verifies that it’s not Friday. If it’s not Friday, the automation waits until it is Friday. At 11am, it sends out a “pump up” email to get the trainees prepared for next week’s course, and encourage them to share it with buddies.

The contact will begin getting lessons the following Monday early morning. If it is Friday and after 7pm, the contact missed enrollment for next week’s class. They’ll get the pump up email the following Friday morning, and lessons the Monday after that. It was impossible for me to automate this with MailChimp.

When I run a webinar, I do not wish to send the very same e-mail to every individual on my list. I want to send them the appropriate e-mail for their level of engagement – How To Create Paths For Diffierent Triggers In Automation Active Campaign. How To Create Paths For Diffierent Triggers In Automation Active Campaign. Here’s the automation I use to promote an evergreen webinar: First it validates that they have not already bought the product I pitch in the webinar.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Then it sends a series of e-mails to get them interested in the webinar, and to encourage them to sign up. If they sign up, they immediately struck the “Objective” towards the end of the webinar, and the automation ends. If they don’t sign up, they get contributed to an automation promoting a rebroadcast of the webinar. How To Create Paths For Diffierent Triggers In Automation Active Campaign.

This allows me to tailor my messaging, in other automations, based upon the contact’s engagement with the webinar. Here’s the WebinarJam integration panel: I can include tags based upon whether the contact registered, participated in, missed, or based upon the length of time they stayed in the webinar. These tags can then trigger automations within ActiveCampaign.

It costs me money, and it makes it more most likely that my emails go to spam or Gmail’s promos tab. People who don’t open my emails make it harder for other e-mails to get to the people who really desire them! The “Pro” strategy of ActiveCampaign has actually lead scoring integrated in.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

Here’s an automation I got from ActiveCampaign’s library of automations, which I utilize to inform which contacts aren’t engaging with my e-mails. When a contact subscribes, this automation adds a “0 days” tag. As time passes, it includes brand-new tags for 7 days, thirty days, 60 days, etc Each time they open an e-mail, a separate automation eliminates them from this automation, removes all of those tags, and starts this automation over once again.

This automation can be frustrating at first, and this is one of those cases where I want ActiveCampaign had a more out-of-the-box service. However, since you can do anything with ActiveCampaign, often you need to develop things from scratch. ActiveCampaign has an option to delete non-active subscribers, which I do not recommend.

Some customers don’t have tracking turned on, so their opens aren’t taped. Others still want to be subscribed however have actually been busy. Here’s my reactivation series: I send one e-mail asking if they still desire to be subscribed, and briefly discussing why I keep my e-mail list tidy. In one week, I send them another e-mail (if they currently clicked the verification link in the previous email, they’ve already been removed from the automation using a separate automation) – How To Create Paths For Diffierent Triggers In Automation Active Campaign.

How To Create Paths For Diffierent Triggers In Automation Active Campaign

How To Create Paths For Diffierent Triggers In Automation Active CampaignHow To Create Paths For Diffierent Triggers In Automation Active Campaign

The automation then unsubscribes them. My e-mails likewise have a link to a type where they can enter their email address to let me understand that they don’t have tracking allowed. This kind adds a tag that I use to filter those contacts out. How To Create Paths For Diffierent Triggers In Automation Active Campaign. I utilized to include this tag when they clicked on a link, but when individuals do not have tracking on, it makes those links not work so reliably! I just send a simple “do you still desire my emails?” verification.